Boat & Bites Journey of Trust Building

Learn how Boat & Bites used Feedspace to collect and show authentic customer reviews, which improved their credibility.

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Boat & Bites using Feedspace to manage customer reviews

Founded:

2021

Location:

Gujarat, India

Founders:

Prashant Vaghani & Jagdish Vithani

Industry:

Restaurant & Cafe

Introduction

In the city of Surat, Boat & Bites was started with one goal. To give a dining experience that will be remembered for years. For this, they designed their restaurant such that it's a ship sailing in the sea. A building that's literally in the shape of a ship with water around it. It offered diners a delectable cuisine and a classy ambiance.

Since its establishment in 2021, the restaurant has been delivering an exceptional experience to anyone who decides to visit. This is visible in the organic 4.4-star ratings they've accumulated over Google with over 480 reviews.

But, despite having over 480 reviews on Google, Boat & Bites understood that if they want to scale further, they need to strategise around customer reviews. With which, they can reach more audiences and build better trust with first-time diners.

They wanted to find a solution for this, something that could help them use the reviews strategically but also not increase their workload.

The Challenge

Once they decided to find a solution for their challenges, they identified the major challenges they wanted to solve, and those were:

Less Visibility: Customer reviews were present only on the Google profile, which limited exposure and complete utilisation of those reviews for marketing.
Lack of Different Formats of Reviews: The absence of video or audio reviews made it difficult to have a full-fledged impact on potential customers.
Scattered Feedback Collection: There was no streamlined way to gather and manage customer testimonials in various formats.
Not Fully Utilising Positive Feedback: Existing positive reviews were not fully leveraged across marketing channels to build trust and attract new customers.

The Feedspace Solution

Boat & Bites QR code for collecting customer reviews

When the Feedspace team came across Boat & Bites, we understood their problem on the first go. With the demo, they understood that Feedspace doesn't just solve one but all of their challenges.

These are some pointers that they knew could be instantly solved with Feedspace:

Boat & Bites customer review submission form

Custom Feedback Form: They can now create a custom feedback form that allows customers to share their experiences through text, audio, or video. This can help to collect diverse and authentic testimonials.
Wall of Love: They can now build a "Wall of Love" page with which they can display the best reviews, helping them with social proof and better credibility.
Better Engagement: By showing real customer experiences, Boat & Bites can develop a deeper connection with their audience, pushing more customers to share their stories.
Easy Management: Feedspace's user-friendly dashboard allowed for efficient management and moderation of their incoming feedback.

Implementation & Impact

Customer reviews displayed on Boat & Bites Wall of Love

With the implementation of Feedspace, Boat & Bites observed a couple of major impacts on their business. Here are those in pointers:

Increased Trust: Showing authentic customer reviews built better trust among potential customers, influencing their dining decisions.
Better Reach: With the different formats of reviews collected with the help of an All-in-one form, they shared it across various channels in the form of a Wall of Love, helping their restaurant to reach more people beyond just Google reviews.
Better Customer Engagement: By encouraging their customers to share their experiences in an easy way, they helped to build a better engagement and sense of community.
Feedback-Driven Insights: Analysing the collected feedback provided valuable insights into customer preferences and areas for improvement.

Conclusion

Boat & Bites, as a restaurant, offered a unique dining experience that most can't imagine. They knew that if more people knew about them, they'd get more footfall. But the major challenge for them was to spread awareness further by showcasing credibility through authentic customer reviews.

With the implementation of Feedspace, now they can not only showcase credibility better to reach more audiences but also do it in the most efficient and effective way possible. Feedspace turned out to be the tool that not just solved one but all of their challenges related to strategically using customer reviews.

Are you ready to use your customer reviews and turn them into a powerful marketing tool? Start with Feedspace now! It's free!

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