Dodo Payments Credibility Building

While Ayush scaled his startup, he realised the real-time challenge of collecting cross-border payments and the hassle of handling taxations and compliances. Rishabh was also aware that cross-border payments were more of a broken experience with hidden charges, low success rates, and limited options. This is what sowed the seed for Dodo Payments.

Both of them came together and built a cross-border payment platform with a simple vision: to make transactions as simple as handing over money to someone in front of you. Not worrying about what happens in the backend while being rest assured the transaction is safe.

With the growth of global startups each day added alongside the AI revolution. Dodo Payments future is clear, they had a huge market to capture. They also raised $1.1 million in pre-seed funding recently.

Even if they currently had 1000+ merchants working with them, their vision of onboarding 10,000+ merchants in 2025 wasn't gonna be a cake walk. They were aware that it needs a lot of doings. The most important one was to build credibility with new website visitors, to help them capture more people by showcasing previous client experiences.

For this reason, Dodo Payments wanted to find the perfect testimonial collection tool. With which they wanted to:

• Import all of their reviews from different social platforms, such as Twitter, Discord, etc.
• Collect different formats of reviews, such as video, audio, and text.
• Create a Wall of Love in which the best of their reviews can be showcased from one place.
• Embed the Wall of Love over their website, which optimises according to their website and works seamlessly.

After the conversations, they signed up for Feedspace and requested us to help them import a couple of Twitter posts and also shared a few Discord screenshots. They wanted us to import the relevant content to their Feedspace account.

With the introduction of Feedspace, Dodo Payments were now able to:

• Import all of their best reviews across the internet with simple steps and seamless support.
• Going further, they can now collect different formats of reviews with the help of an all-in-one review collection form. Which offered great user experience as well.
• They created their Wall of Love, which contained the best of their reviews across the internet. Also, clicking upon a review in Wall of Love took users to the source of that review.

• They integrated the Wall of Love onto their website, which ensured credibility-building with new visitors.

• They now were able to handle end-to-end aspects of review management with a dedicated online workspace over a secure cloud server.

• Dodo Payments signed up for the free version of Feedspace, which came with 10 feeds over the testimonial Wall of Love page. After seeing mutual benefits for both of us through a B2B partnership, we upgraded their Wall of Love limit from 10 to 100.
• There was a minor shortcoming after embedding Wall of Love into their website: the loading time wasn't quick due to a technical issue. The Feedspace team got in the loop and solved this quickly to make the loading time quick.
• With growing traction, Dodo Payments was now able to maximise its chances of capturing new customers by showcasing credibility through a Wall of Love.
• While the possibilities were on one side. Managing all of it seamlessly over a dedicated workspace is what ensured that their time was spent on other crucial aspects, such as product and scale.

We believe this partnership is a start towards something big. The tribe at Dodo Payments loved Feedspace so much that they gave us a heartfelt shoutout on LinkedIn by introducing us to their community.