The Future of Video Feedback is here | Feedspace
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Looking Ahead: The Future of Video
Feedback- Feature to be Launched
by Feedspace in 2023

Feedspace is on a mission to provide you with the best ways to collect feedback. On this mission, the next step is providing the best video feedback tool for business!
Here is everything you need to know about the new feature and how to use it.

What to use video feedback for?

Video Feedback is nothing but the collection of responses from customers, employees, etc.

Choosing a video feedback tool for business is about using it to the best of its capacity. The right video feedback tool will help in all areas, including customer acquisition.

Customer Acquisition:

Companies can leverage testimonials to gain customers with the right video feedback tool. When customers feel like businesses genuinely care, it increases loyalty as well. Customers can make decisions about the product by looking at the feedback videos.


Social media marketing is one of the most effective marketing tools today. Businesses can add testimonials from customers into posts, reels, promotional videos, etc.
The list does not end here. These are ideas on where it could be useful. But you can also find new ways to use the feature.

Why is Video Feedback Useful?

Here is why businesses need video

  • Suppose you have two questions. The first question has a text response. The second one has a video response. Now, usually, people are more careful about their answers when they are on video. Developers can make quick decisions if respondents are careful with their responses.
  • The traditional way to collect feedback sometimes fails to answer ‘why’ to a question. Open feedback is necessary to understand the ‘why’. A video can get more open-ended content as compared to traditional ways. As it also gets more responses, it is easy to reach the ‘why’ faster.
  • A video testimonial from customers provides more detail and context to answers. It also provides non-verbal cues. Businesses can analyze how they feel about the product as a whole. In other words, it is more authentic feedback.
  • The right video feedback tools can help with market research as well. Businesses can gain useful insights and make crucial changes. So, companies can improve the way they deliver the product too.

Why is Video Feedback Useful?

There is nothing wrong. People still use different methods of feedback collection. Even Feedspace provides alternate feedback methods to video feedback. For e.g., we have text, binary responses, etc.

It so happens that video feedback is one of the most effective tools for collecting feedback. And it has become an amazing tool to get new customers as well.

But, the old methods definitely needed a new alternative. How many times have you yourself sighed in frustration when you had to fill out a lengthy survey form? Did you ever find yourself wondering what is even the point of these surveys is?

The moment people see a typical survey, they want to leave the page.

The typical format of asking for feedback was acceptable before. But people know the format well by now. When they see these old formats of surveys, they completely shut themselves off.

The response rates are low when customers see these forms of feedback collection. That means the data collected will be less to form any kind of decision.

Why is Video Feedback Useful?

The right video feedback tool will be easy to manage and use. Otherwise, people will spend a lot of time figuring out how to use it. Moreover, if it is not easy to access the testimonials, it will be even more difficult to use them to our advantage.

Here’s everything you need to know about Feedspace’s video testimonial feature:

How to collect testimonials?

All businesses must do is send a link to the person they want the video feedback from. That person can be anyone, an employee, a candidate, or even a customer.

How to record videos?

People can start recording once they click on the link. There is an option to stop recording, record again, and submit. There is also a five-second timer so that people can get ready before the recording starts.

How to view the testimonials?

Feedspace has a live dashboard. You can look at the recorded testimonials by clicking on the video testimonial icon.
You can also contact Feedspace’s support team if you ever face a doubt, and we’ll get back to you.
So, that’s all for now about the new video feedback feature. Stay tuned to find out more about exciting new developments!