Customer reviews are important because they build trust, show real experiences, and influence buying decisions. When people see positive feedback, they feel more confident choosing your business. Reviews also help improve your online reputation and boost local SEO, making it easier for new customers to find you.
For business growth, reviews act like word-of-mouth marketing. They highlight what customers love, show areas for improvement, and increase credibility. Simply put, the more good reviews you have, the stronger your brand looks online.