Booking.com reviews carry a unique level of trust in the travel and hospitality industry: every review is left by a verified guest who has actually completed a stay at your property. Displaying these authentic guest reviews on your WordPress site gives potential visitors the social proof they need to feel confident in booking directly with you. Whether you run a hotel, guesthouse, or vacation rental, showcasing real guest feedback directly on your site can reduce hesitation and increase direct bookings.
With Feedspace, you can import your Booking.com guest reviews and embed them on your WordPress site using a customisable widget, without any coding required. This guide walks you through each step.
Step 1: Import your Booking.com reviews into Feedspace
The first step is to bring your Booking.com guest reviews into your Feedspace account so they are available to display on your site.
- Log in to your Feedspace account.
- Click Import in the left sidebar.
- Paste your Booking.com property URL into the input field. Feedspace detects the platform automatically.
- Click Fetch Reviews, select the reviews you want to import, then click Import Review in the footer.
For a detailed walkthrough of the import process, see How to Import Reviews from Booking.com into Feedspace.
Step 2: Create a widget for your guest reviews
Once your Booking.com guest reviews are in Feedspace, you can build a widget to display them on your WordPress site.
- Go to Widgets in the sidebar.
- Click a template from the template strip, such as Carousel or Masonry, to create your widget. The editor opens automatically.
- In the editor, select the reviews you want to include using the checkboxes on the left.
- Switch to the Design tab to customise the colors and appearance to match your site.
- Go to the Share tab. Under HTML/WordPress, copy the Widget ID from the WordPress plugin section for use in the next step.
For accommodation businesses, consider using a carousel or masonry grid layout to display multiple guest reviews at once. Highlighting reviews that mention specific amenities or experiences, such as breakfast, location, or staff friendliness, can help answer common questions that potential guests have before booking.
Step 3: Install the Feedspace WordPress plugin
To embed your guest reviews widget on your WordPress site, you need the Feedspace WordPress plugin.
- In your WordPress admin panel, go to Plugins and click Add New.
- Search for Feedspace and click Install Now, then Activate.
Step 4: Add the widget to your WordPress page
With the plugin installed and activated, you can now place your Booking.com guest reviews widget on any page of your WordPress site.
- Open the WordPress page or post where you want to display the reviews.
- In the Gutenberg editor, add a Feedspace Widget block to the location where you want the reviews to appear.
- Paste the Widget ID you copied in Step 2 into the block.
- Click Publish or Update to save the page.
What displaying Booking.com reviews can do for your property
Embedding verified Booking.com guest reviews on your WordPress site provides several benefits for accommodation businesses:
- Build trust with new visitors: Booking.com only allows guests who have completed a stay to leave a review, which means every review displayed on your site comes from a real, verified experience.
- Encourage direct bookings: Potential guests who see strong reviews on your own site may feel confident enough to book directly, helping you reduce reliance on third-party booking platforms.
- Showcase your strengths: Highlight praise for the aspects of your property that matter most to travellers, such as location, cleanliness, value, or service.
- Keep reviews fresh automatically: As you import new Booking.com reviews into Feedspace, your widget updates to reflect your latest guest feedback.
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