How Do I Display CarGurus Reviews on My WordPress Site with Feedspace?

CarGurus is one of the most visited automotive marketplaces, and car buyers rely heavily on its dealership ratings when deciding where to purchase their next vehicle. Displaying your CarGurus reviews directly on your WordPress website gives prospective buyers the social proof they need without leaving your site, helping you convert more visitors into showroom appointments and sales. With Feedspace, you can import your CarGurus dealership reviews, create a branded widget, and embed it on any page in just a few steps.

Step 1: Import Your CarGurus Reviews into Feedspace

Before you can display your dealership reviews on WordPress, you need to bring them into Feedspace.

1. Log in to your Feedspace account.
2. Navigate to Import Reviews from the sidebar.
3. Select CarGurus from the list of supported platforms.
4. Follow the on-screen prompts to connect your CarGurus dealership profile and import your buyer reviews.
5. Once the import completes, your CarGurus dealership reviews will appear in your Feedspace testimonials library.

Tip: CarGurus reviews include star ratings and detailed buyer feedback about the purchase experience. Feedspace preserves both the rating and the review text so your website visitors see the full context of each dealership review.

Step 2: Create a Widget for Your CarGurus Reviews

Next, build a display widget that showcases your imported CarGurus dealership reviews on your site.

1. In Feedspace, go to Share Reviews and select Widgets.
2. Click Create Widget and choose a layout that suits your dealership site, such as a carousel, grid, or list.
3. Filter the widget to include your CarGurus buyer reviews or combine them with reviews from other platforms.
4. Customise the widget appearance to match your dealership branding, including colors, fonts, and card style.
5. Save the widget. Feedspace will generate a unique widget ID that you will use in the next step.

Step 3: Install the Feedspace WordPress Plugin

The Feedspace WordPress plugin lets you embed your dealership review widget on any page or post without writing any code.

1. Log in to your WordPress admin dashboard.
2. Go to Plugins and click Add New.
3. Search for Feedspace and click Install Now on the Feedspace plugin, then click Activate.
4. In your WordPress sidebar, open the Feedspace settings and enter your Feedspace API key to connect your account.

Step 4: Add the CarGurus Review Widget to Your WordPress Page

With the plugin installed, you can now place your CarGurus review widget on any page of your dealership website.

1. Open the WordPress page or post where you want the dealership reviews to appear, such as your homepage, About Us page, or a dedicated Testimonials page.
2. In the Gutenberg block editor, click the + icon to add a new block.
3. Search for the Feedspace block and select it.
4. In the block settings, select the widget you created in Step 2 from the dropdown list.
5. Click Update or Publish to save the page. Your CarGurus buyer reviews will now be live on your WordPress site.

Where to Display Your CarGurus Reviews

Consider placing your CarGurus dealership review widget on the pages where buyers spend the most time evaluating your business:

• Homepage: Build immediate trust with first-time visitors browsing your inventory.
• About Us page: Reinforce your dealership’s reputation and years of service.
• Contact page: Encourage hesitant buyers to reach out or book a test drive.
• Vehicle listing pages: Pair buyer testimonials alongside specific car listings to drive purchase confidence.