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How Do Customers Get Added Automatically in Feedspace?

Last updated on June 15, 2026

Overview

Every time someone submits a review through a Feedspace review form, their name and email address are automatically saved as a new customer in the Workspace Customers module. No manual action is needed. Your customer list grows passively alongside your review collection.

Which Submissions Trigger Auto-Capture?

Feedspace captures a customer record from any of the following submission types:

  • Public form submissions: A reviewer fills in and submits your public Feedspace form link.
  • API submissions: A review is submitted programmatically using the Submit Testimonial API action.
  • Integration submissions: A review is collected through any connected integration, such as Zapier, Pabbly Connect, or Make.

In all three cases, the reviewer’s name and email are captured and stored in the Customers module automatically.

What Happens If the Email Already Exists?

If a reviewer submits a form and their email address is already present in your Customers list, Feedspace updates the existing record rather than creating a duplicate. This keeps your list clean and accurate over time.

How Are Auto-Added Customers Identified?

Customers captured automatically through a form submission are identified in the customer details by their source, which shows as Review Form. This lets you distinguish them from customers added manually, imported via CSV, or synced through an integration.

What Can You Do with Auto-Added Customers?

Once a customer is in the Customers module, regardless of how they were added, you can:

  • Enroll in automation sequences: Add them to a per-form automation to send review request emails or follow-ups.
  • Apply tags: Organise customers with tags for easy filtering and segmentation.
  • Filter and search: Use the Customers page filters to find specific contacts by tag, status, or source.
  • View and edit details: Open any customer record to see their review history and update their information.
  • Archive: Move inactive customers out of your active list without deleting their records.

Common Questions

Do I need to enable auto-capture somewhere?

No. Auto-capture is always on. Any review submission to your workspace automatically creates or updates a customer record. There is no setting to configure.

Does auto-capture enroll the customer in an automation sequence?

No. Adding a customer to the Customers module does not trigger any emails. You need to go to a specific form’s automation settings and enroll the customer there to begin sending automated review request emails.

Does auto-capture work if a reviewer does not provide their name?

Yes. The email address is the required field for a customer record. If the reviewer does not provide a name, the record is still created with the email address alone. The name field can be updated later from the customer details page.

What You Can Do Next

  • Visit the Customers page in your workspace to see all contacts captured so far, including those added through review submissions.
  • Go to a review form’s automation settings to enroll auto-added customers in a review request sequence.
  • Add customers directly using the manual entry form or by uploading a CSV file if you want to grow your list beyond review submitters.

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