How Do I Automate Slack Notifications with Pabbly Connect?

Overview

Feedspace integrates with Slack through Pabbly Connect, enabling you to send automated notifications directly to your Slack channels whenever a new testimonial is received. This ensures your team is instantly updated without manually checking Feedspace.

Note: Automation through Pabbly Connect is available only on Professional and Business Plans in Feedspace, and requires an API key for connection.

Step 1: Create a Workflow in Pabbly Connect

1. Log in to Pabbly Connect and click + Create Workflow.
2. Give your workflow a name, e.g., Feedspace → Slack Notifications.
3. In the Trigger step, search for Feedspace and select it.
4. Choose New Testimonial as the trigger event.
5. Click Connect → Add New Connection, then enter your Feedspace Automation Secret Key.
   • To find this key: go to your Feedspace workspace → Automation in the left sidebar → copy the Automation Secret Key.
6. Click Save, then Test Request to confirm Pabbly Connect can fetch testimonial data from Feedspace.

Step 2: Connect Slack

1. Click the + button below the trigger to add an action step.
2. Search for Slack and select it.
3. Choose Send Channel Message as the action event.
4. Click Connect → Add New Connection and authorize Pabbly Connect to post messages in your Slack workspace.

Step 3: Configure the Slack Message

1. Select the Channel where notifications should be posted (e.g., #testimonials or #general).
2. Compose the Message Text using dynamic fields from the Feedspace trigger. For example:
   • New testimonial from {{Reviewer Name}} ({{Star Rating}}★): {{Testimonial URL}}
3. (Optional) Set Bot Name to display a custom sender name, such as Feedspace Bot.
4. Click Test Step to confirm the message appears in the correct Slack channel.

Step 4: Save and Activate the Workflow

After a successful test, click Save on the workflow. From now on, every new testimonial submitted in Feedspace will automatically send a message to your chosen Slack channel.

With this setup, your team can stay aligned and quickly respond to customer feedback in real time: without ever leaving Slack.

Why Set This Up?

• Instant team alerts: Your team is notified the moment a new testimonial is submitted, with no manual checking of Feedspace required.
• Centralized feedback channel: Keep all testimonial notifications in a dedicated Slack channel so nothing gets missed.
• Faster response times: Sales, marketing, and support teams can act on customer feedback immediately from within Slack.
• Zero ongoing effort: Once activated, the workflow runs 24/7 with no maintenance needed.
• Better team alignment: Everyone stays in the loop on new customer reviews without leaving the tools they already use.